SEAGULL BEACH™
Since I was a kid and lifeguard I’ve spent countless beach days from Rockaway to Out East to coastlines to cities around the world — observing one of the most iconic birds on earth: the seagull. One thing always stands out: they’re all giving side-eye. Gazing, observing, scheming, dismissing, curious, watching… whatever it is, it’s a vibe.
My take—the Side-Eye Seagull is a playful character homage to these internationally recognized “guardians of the sea” and fry stealers — equal parts attitude, humor, mystery, adventure and coastal culture.
Welcome to Seagull Beach!